The Right Way to Setup a Google Ads Search Campaign (and avoid fatal mistakes)

When creating a Google Search Campaign in Google Ads for the first time, there are several mistakes you can make, especially if it is our first time doing it. That is why we have asked our ads expert Ilana from…

The Right Way to Setup a Google Ads Search Campaign (and avoid fatal mistakes)

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When creating a Google Search Campaign in Google Ads for the first time, there are several mistakes you can make, especially if it is our first time doing it. That is why we have asked our ads expert Ilana from TeachTraffic.com to make this video in which she goes over all the steps you need to consider while creating your first search campaigns so you can get the most out of them.

OUTLINE

00:00 – Introduction
01:06 – Not setting up conversion tracking
04:00 – Search Network + Display Network
05:11 – Ad Schedule
06:40 – Location targeting setup
10:25 – Maximize conversions bidding
12:30 – Keyword theme Ad groups
15:31 – Writing the Ad
21:00 – BONUS Negative Keywords
23:15 – Conclusion

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